Yudina, Nataliya2023-06-272023-06-272022Yudina, N. Future Studies for Transforming and Correcting Current Human Needs / Yudina N. // Моделювання та прогнозування економічних процесів / Modeling And Forecasting Of Economic Processes XVI Всеукраїнська науково-практична конференція з міжнародною участю / XVI All-Ukrainian scientific-practical conference with international participation 17 листопада 2022 року. - КПІ ім. Ігоря Сікорського : Київ, 2022. - P. 146-147.https://ela.kpi.ua/handle/123456789/57620Under the conditions of great uncertainty of nowadays, future studies and business forecasting top the list of the orders of marketing researches. The chain of the recent unpredicted events as frequent crises of the global economy, the pandemic of Coronavirus disease-2019 and War in Ukraine showed that the Ukrainian companies had not been ready for them. They have faced with furious challenges never been before and questions “How to survive?”, “What is next?” and “What does the company have to do right now?” provoke the demand on forecasting on different terms long: 1-2 year (short-term forecasting for tactics); 2-5 years (forecasting for strategies); 5-10 years (long-term forecasting for the vision development); 10+ years (future studies for system-level evolution) (Fig. 1) [1]. Sure, more hectic demand is on short-termed forecasting that helps companies to adapt to changes quickly. It corresponds with the company necessity to survive and it is difficult for the company to think seriously about the long-term future. But if a company orients to operate right in the future and not to survive in today just, future studies and business forecasting have to turn into day-to-day activity.enFuture StudiesHuman NeedsTransforming and CorrectingfuturologфутурологArticleС. 146-1470000-0002-1730-9341