Перегляд за Автор "Kolosova, Hanna Andriivna"

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  • Ескіз недоступний
    ДокументНевідомий
    Professional English. Business communication
    (Igor Sikorsky Kyiv Polytechnic Institute, 2021) Kolosova, Hanna Andriivna; Narodovska, Olha Mykolaiivna
    The study e-book “Professional English: Business communication” is created for independent preparation of the 3rd-year students of the Faculty of Management and Marketing to develop communicative skills in the discipline "Foreign language for professional purposes". Based on the qualification characteristics of the graduate, the purpose of teaching foreign languages considers the needs of the specialist to get practical knowledge as a mean of oral and written communication in professional activities. To achieve the goal of learning the following tasks included: forming the ability to read original texts in accordance with the profile of the student's profession to obtain and use available information; deepening and revealing the practical knowledge of the oral language of communication. As a result of studying the course, students should be able to independently read texts with different purposes; to perform translations, annotations, messages, reports etc.; to prepare the defense of course and diploma projects in a foreign language; orally communicate in different ways (monologues, dialogues etc.). A foreign language belongs to the humanities, but teaching it at the university is closely related to other disciplines in the curriculum. Starting from the second year, students of all specialties study a foreign language using textbooks of professional orientation. That leads us to the main task of this study e-book to qualitatively improve the practical skills of students in English within the professional orientation.
  • Ескіз недоступний
    ДокументНевідомий
    Professional English. Job interview skills
    (КПІ ім. Ігоря Сікорського, 2022) Kolosova, Hanna Andriivna; Tyshchenko Mykola Andriyovych
  • Ескіз недоступний
    ДокументНевідомий
    Professional English. Marketing communication
    (Igor Sikorsky Kyiv Polytechnic Institute, 2021) Kolosova, Hanna Andriivna; Narodovska, Olha Mykolaiivna
    The study e-book “Professional English: Marketing communication” was created to independently prepare 3rd-year students of the Faculty of Management and Marketing for the development of communication skills in the discipline “Foreign language for professional purposes”. It is composed considering the recommendations of the current curriculum, which provides students with professional language competence that is necessary for effective participation in educational situations of professional communication, especially in industrial marketing performances. The aim of the e-book is to help students be ready for business communication in English by learning about different areas and situations that arise in the marketing environment, including industrial marketing and business ethics, developing skills in holding meetings, participation in negotiations and debates, increasing competence in development and implementation of marketing strategies and their adaptation to market trends. It highlights the main aspects of effective product presentation on the market and forms a competitive and ethical advertising campaign. The e-book covers the requirements for students' knowledge of different types of speech activities related to marketing within each module, as well as the focus on different business topics depending on the type of task. It includes a variety of exercises and materials to help students practice and strengthen oral communication skills. The study e-book “Professional English: Marketing communication” allows adapting the educational content to the needs of the future professional activity.