Kyiv as a city brand in international indices and rankings: coincidence or ineffective local government?
dc.contributor.author | Balashov, Dmytro | |
dc.date.accessioned | 2022-01-14T13:34:55Z | |
dc.date.available | 2022-01-14T13:34:55Z | |
dc.date.issued | 2019 | |
dc.description.abstracten | For today, an effective city brand is a condition of its competitiveness. The brand of the city must correlate with a comprehensive city development strategy approved by the local government. The city brand can be targeted at both external and internal stakeholders, and its effectiveness can be evaluated by the various indicators on which the indices and rankings of cities are formed. | uk |
dc.format.pagerange | P. 190-192 | uk |
dc.identifier.citation | Balashov, D. Kyiv as a city brand in international indices and rankings: coincidence or ineffective local government? / D. Balashov // International Scientific Conference Relevant Issues of the Development of Science in Central and Eastern European Countries: Conference Proceedings, Riga, Latvia, September 27, 2019. – 2019. – P. 190-192. | uk |
dc.identifier.doi | https://doi.org/10.30525/978-9934-588-11-2_64 | |
dc.identifier.uri | https://ela.kpi.ua/handle/123456789/45887 | |
dc.language.iso | en | uk |
dc.publisher | Baltija Publishing | uk |
dc.publisher.place | Riga | uk |
dc.source | International Scientific Conference Relevant Issues of the Development of Science in Central and Eastern European Countries: Conference Proceedings, Riga, Latvia, September 27, 2019 | uk |
dc.subject | city brand | uk |
dc.subject | бренд міста | uk |
dc.subject | city branding | uk |
dc.subject | брендинг міст | uk |
dc.subject | public administration | uk |
dc.subject | публічне управління | uk |
dc.subject | публічне управління та адміністрування | uk |
dc.subject | international | uk |
dc.subject | international indices | uk |
dc.subject | міжнародний рейтинг | uk |
dc.subject | index | uk |
dc.subject | rankings | uk |
dc.subject | local government | uk |
dc.subject | місцеве самоврядування | uk |
dc.subject | government | uk |
dc.subject | уряд | uk |
dc.title | Kyiv as a city brand in international indices and rankings: coincidence or ineffective local government? | uk |
dc.type | Article | uk |
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