Обрії друкарства : науковий журнал, № 1 (13)

Постійне посилання зібрання

https://ela.kpi.ua/handle/123456789/61427

Переглянути

Перегляд Обрії друкарства : науковий журнал, № 1 (13) за Ключові слова "book industry"

Зараз показуємо 1 - 1 з 1
  • Ескіз
    ДокументВідкритий доступ
    The main functions of publishing house management in the conditions of the russian-ukrainian war
    (НН ВПІ КПІ ім. Ігоря Сікорського, 2023) Shevchenko, I.; Kiriak, V.
    Are highlighted the main changes in the functioning of the publishing business after the beginning of the full-scale invasion of the russian federation on the territory of Ukraine. It was determined that the Russian-Ukrainian war affected the transition of publishing houses to new formats of work, caused by crisis phenomena in all branches of the Ukrainian economy, limited production capacities, complicated and dispersed working conditions and a general decrease in purchasing power among the population, in particular, in the temporarily occupied and front-line territories. Were analyzed the main changes in the field of book publishing introduced into the legislation of Ukraine after the start of the full-scale invasion. It is noted that most of these changes concern the support of the national publishing market and the establishment of international cooperation for the promotion of Ukrainian authors and their achievements abroad. Restrictions on the production, distribution and popularization of books in the russian language, as well as the import and export of publishing products of the aggressor state, are defined. Are singled out challenges faced by Ukrainian publishing houses while working in today’s conditions. Particular attention is focused on the study of the main functions of publishing house management, in particular, short-term and long-term planning, organization and search for resources necessary for the performance of tasks, motivation and support of the team, as well as support and control at all stages of work. Are analyzed the key conditions and stages of the application of these management functions in the activities of Ukrainian publishing houses under martial law. It was concluded that the full-scale Russian-Ukrainian war affected the fundamental transformation of the publishing business, which consists in adapting to new conditions of existence in a competitive environment and applying innovative methods of restoration, production, preservation and promotion.