Ensuring the international competitiveness of Chinese automotive enterprises in the conditions of globalisation

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dc.contributor.advisorСкоробогатова, Наталя Євгенівна
dc.contributor.authorYani Liu
dc.date.accessioned2025-01-09T08:14:43Z
dc.date.available2025-01-09T08:14:43Z
dc.date.issued2024
dc.description.abstractThe aim of the master's thesis is to improve the scientific and methodological foundations and develop practical recommendations for ensuring the international competitiveness of Chinese automotive enterprises in the conditions of globalisation. Object of research is the process of ensuring the international competitiveness of Chinese automobile enterprises in the context of globalisation. Subject of the study is theoretical, methodological and applied aspects of the ensuring the international competitiveness of Chinese automobile enterprises in the context of globalisation. The scientific novelty lies in the uncovering of the strategic strengths of automotive companies (example of a company BYD), such as vertical integration, resilience to disruptions in the supply chain, and advances in battery innovation and sustainability. The study highlights the role of cost-efficiency, green innovation, and tailored strategies in enhancing global competitiveness, contributing to the academic discourse on sustainable automotive development.
dc.format.extent109 с.
dc.identifier.citationYani Liu. Ensuring the international competitiveness of Chinese automotive enterprises in the conditions of globalisation : master's thesis : 051 Economics / Yani Liu. - Kyiv, 2024. - 109 р.
dc.identifier.urihttps://ela.kpi.ua/handle/123456789/71728
dc.language.isoen
dc.publisherКПІ ім. Ігоря Сікорського
dc.publisher.placeКиїв
dc.subject.udc338.1
dc.titleEnsuring the international competitiveness of Chinese automotive enterprises in the conditions of globalisation
dc.typeMaster Thesis

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Магістерські роботи (КМЕ)
Магістерські роботи